Mig Pascual

Search Engine Marketing And Comparison Shopping Engine Blogs

By Mig Pascual | October 2, 2009

Below is list of search engine marketing and comparison shopping blogs that are great resources to learn more about these direct marketing channels. The blogs below are listed in random order. This list is a work in progress and will continually evolve.
As I learn about and find new blogs to share, I’ll post [...]

Posted in Uncategorized | Tagged comparision shopping engines, CSE, search engine marketing, SEM | Leave a comment

BUS 101: Effective Networking Fundamentals – Face-to-Face & Online

By Mig Pascual | July 9, 2009

Today I gave a presentation to the Vegas Young Professionals at Greenspun Media Group and shared ideas on how to network using online tools and also in person. I shared personal experiences on how I used social technology to help my friends find a job as well as use it to meet others in [...]

Posted in Social Media Sunday | Tagged "greenspun media", "vegas young professionals", Social Media Sunday, vyp | 1 Comment

HOW TO USE TWITTER TO NETWORK BEFORE A CONFERENCE

By Mig Pascual | July 7, 2009

Last month I went to a search marketing conference. Before the event, I used Twitter Search and Tweetdeck to see who was attending so I could network with them online beforehand and then meet them in person. Here is a video that explains my process. How have you used Twitter to network?

Posted in Strategy | Tagged Social Media Sunday, Social Networking, Tweetdeck, twitter, Twitter Search | 3 Comments

HOW TO USE FACEBOOK ADVERTISING TO PROMOTE BRAND YOU

By Mig Pascual | June 15, 2009

Are you looking for a fun and creative way to promote brand “you” to potential employers? Have you thought of using Facebook advertising? Why should you consider this strategy? Advertising on Facebook is very affordable and you only pay for performance if someone clicks on your ad (CPC) or if your ad hits [...]

Posted in Advertising, Branding, Fun, funny, or stupid | Tagged Advertising, Click-through rate, Cost per click, Cost per mille, Facebook, Landing page, Social network | 2 Comments

NEW THOUGHTS ON MOBILE MARKETING

By Mig Pascual | June 11, 2009

Image by truebluetitan via Flickr

Oppportunity
Is mobile marketing really on the rise? Although there have been many articles written about the growth in mobile marketing, does it really apply to your business? ComScore published a press release that mobile internet is becoming more of a part in our daily lives. The LA Times commented on the [...]

Posted in Mobile Marketing Monday | Tagged Mobile Marketing Monday | Leave a comment

ATTENDING SMX ADVANCED SEATTLE 2009

By Mig Pascual | June 1, 2009

My employer is sending our team to SMX Advanced this week. I’m looking forward to attending to learn more about SEM, SEO and integrating it with social media as well as networking with everyone. I will be blogging and twitting about key takeaways I learned from the sessions to share.
Check out the agenda [...]

Posted in Conferences, SEM, SEO, PPC | Tagged Search engine optimization, SEM, SMX, SMX Advanced | Leave a comment

NIU YOUNG PROFESSIONALS FOLLOW UP

By Mig Pascual | May 27, 2009

Last Thursday May 21, 2009, I presented at my alma matter Northern Illinois University for the Young Professionals Network event at the Naperville campus on how to use technology to promote you and your company.
Most of the presentation was geared on how to use social media and internet tools to promote your personal brand as [...]